Category: Branding
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The WNBA MVP Race: A Case Study in Data vs. Narrative
The 2025 WNBA regular season closes tonight, and MVP votes are due Friday. The conversation has centered on A’ja Wilson and Napheesa Collier—both incredible athletes with MVP-caliber seasons. 📊 The numbers: Both have been dominant. Collier missed 10 games due to injury, while Wilson powered the Aces to a 15-game winning streak that vaulted them…
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Beyoncé Is a Culture Shifter and a Business Catalyst
Whether you meet me in a personal or professional setting, I’ll make sure you know: I’m a proud, card-carrying member of the Beyhive. And as I write this, I’m still riding the high (and maybe the post-show blues) after attending two Cowboy Carter shows in Atlanta. Walking into Mercedes-Benz Stadium, I was struck by the…