Category: Public Relations
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Elphaba Wasn’t Wicked — She Just Lost the PR War
💚 Unpopular opinion (or is it?): Elphaba from Wicked didn’t need magic… she needed better PR. I’ve got three watches of Wicked: For Good under my belt, and my Wicked-themed Christmas tree has been up for two weeks. So walk with me on this: Elphaba was not the villain. She was a classic case study…
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Fantasy Football Rules for PR Pros
I am currently preparing for my NFL fantasy draft and the start of college football season (Go Gamecocks!!), and it hit me: PR is basically fantasy football with a press release. 📋 Draft wisely: Build the right messages – not just the flashy ones.🧑🏽💻 Work the waiver wire: Conversations about your brand (or industry) can…