Category: Branding
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The WNBA isn’t lacking talent, storylines, or fans.
What it’s lacking is a bold communications strategy. As a lifelong sports fan and a communications professional with over a decade of experience, I’ve been watching the WNBA’s growth with genuine excitement and growing frustration. As I continue to engage with this season, I can’t help but ask: Why isn’t this league being marketed like…
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#GirlBoss
The Palmetto Peaches have been featured on Her Hustle! Acecily and I still have a lot to do and things we want to accomplish ( #GirlBoss), but I’m so proud of how the blog is growing. Click the image below to check out the piece! While I envision the blog as my full-time job in…