Category: Branding
“Google (alert) me, baby!”
I am obsessed with Google Alerts. Part of my morning routine — aka ways to procrastinate from getting out of bed — is to check my alerts for any headlines I should be aware of. This morning I was browsing PR Daily and came across this article (Why Google Alerts is the most effective free…
Crowdfunding: The Arts’ Best Patron
My Integrated Marketing Communications graduate program encouraged us to take a number of classes outside of the School of Communication that would supplement what we were learning. I choose to take classes in the Arts Administration graduate program. These courses included grant writing, event marketing and sponsorships, arts fundraising, and non-profit management. One topic that interested…